Marketing Strategies Revealed in this Episode:

• Why email marketing still more important than ever
• How does an ecommerce brand successfully coordinate social media campaigns with email marketing? And how can a brand successfully use social media to grow their email list?
• How does an ecommerce brand determine what content to use for an email marketing campaign?
• Companies that have some standout and effective email marketing campaigns that we can all learn from

Marketing Strategies Revealed in this Episode:

• What types of gated online content can an ecommerce brand provide to prospective customers to get them into their funnel.
• Various ways to build a sales funnel
• Where does a brand begin with regards to structuring gated content or an online course and what tools and resources would you recommend.
• How long should a brand keep prospective customers in their funnel delivering free information before asking customers to commit and purchase something.
• Companies that have done a great job delivering online content in a funnel while successfully converting customers

Marketing Strategies Revealed in this Episode:

• How do you decide what content to put in a video
• Coming up with the perfect story for your brand
• Recommended video software to use when creating explainer videos
• The best ways to incorporate videos in your marketing for the best ROI
• Hidden Do's and Don'ts when it comes to video