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September 2015
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Syndication

Tue, 29 September 2015
Episode 15: How to Improve Your eCommerce Marketing by Building a Customer Hub – with Ross Beyeler

Marketing Strategies Revealed in this Episode:

  • How to drive new sales and retain customers with email
  • How to build a customer hub
  • The four primary channels for customer retention
Direct download: E.Commerce_Episode15.mp3
Category:general -- posted at: 11:22am EDT
Tue, 8 September 2015
Episode 14: How to Manage External Agencies That Are Supporting Your eCommerce Marketing Functions – with Chris Boggs

Marketing Strategies Revealed in this Episode:

  • How to better manage external agencies that are supporting your digital marketing functions
  • How to set expectations properly and hold marketing agencies to them
  • How to ensure external agencies aren't taking you for a spin with meaningless tactics that won't drive real performance
Direct download: E.Commerce_Episode14.mp3
Category:general -- posted at: 1:14pm EDT
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