Marketing Strategies Revealed in this Episode:

• How to build an effective framework for startup businesses
• The risks that need to be considered and how to avoid and/or mitigate them
• The tools and resources needed to build a brand and business
• The proper ways to measure the success of your business and brand building

Marketing Strategies Revealed in this Episode:

• Where an ecommerce business should begin when looking to implement a video content marketing strategy
• How you use these marketing strategy to grow and scale e-commerce business
• The tools needed to successfully execute these video marketing strategies?
• Some well known brands that are successful with their video content marketing campaigns

Marketing Strategies Revealed in this Episode:

• What makes a digital strategy data-driven and customer-focused
• How do marketers today crisis-proof their marketing plans
• What is a framework of crisis-proof digital strategy
• How to measure the efficacy of these crisis proof marketing strategies

Marketing Strategies Revealed in this Episode:

• What are promo codes and how are the negatively abused in today's ecommerce sales
• How to you protect your profit margins from unauthorized use of coupons
• The analytics that should be monitored to ensure that your promo code campaign remains "healthy"
• Businesses that have implemented promo code protection mitigating steps to protect their margins

Marketing Strategies Revealed in this Episode:

• How YouTube Ads are different from other platforms
• How do you optimize your YouTube Ads
• The key metrics that should be looked at when scaling ads
• Businesses that have become successful with their YouTube ads