Sat, 15 December 2018
Marketing Strategies Revealed in this Episode: - What is pageview journalism?
- How newsrooms work these days versus the good old days
- How does a business get reporters and bloggers to cover them
- What's the easiest way to get quoted?
Direct download: KyTrangHo-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 6:13pm EDT
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Sat, 8 December 2018
Marketing Strategies Revealed in this Episode: - What exactly is Content Gap Analysis & Topic creation for Content
- Marketing
- Content creation options
- In house content creation vs. Outsourcing
- Content updating schedule
Direct download: JasonBerkowitz-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 3:16pm EDT
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Sat, 1 December 2018
Marketing Strategies Revealed in this Episode: - Definition of branding
- The most important marketing strategies for ecommerce businesses
- Creating a branding and marketing plan
- Modeling successful companies
Direct download: AshOme-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 1:14pm EDT
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Sat, 17 November 2018
Marketing Strategies Revealed in this Episode: - Preparing a video marketing campaign
- What types of businesses benefit from video marketing
- Elements of unforgettable videos
- What social media platforms lend well to video
Direct download: DavidFeinman-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 10:12am EDT
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Sat, 10 November 2018
Marketing Strategies Revealed in this Episode: - Reaching more people by managing site bugs.
- Common bugs that affect sales
- Eliminating bugs in marketing verbiage
- Quick fixes to solve common bugs
Direct download: KirkDeis-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 10:16am EDT
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Sat, 3 November 2018
Marketing Strategies Revealed in this Episode: - What is Drop Shipping?
- Google Product Listing Ads
- How to take advantage of Google PLAs
- Are Google PLAs good for low ticket items?
Direct download: AntonKraly-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 12:37pm EDT
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Wed, 24 October 2018
Marketing Strategies Revealed in this Episode: - Why is email marketing important on Black Friday
- Pre-promotion of black Friday deals
- Frequency of sending emails
- Recommended email tools
Direct download: DylanKelley-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 5:29pm EDT
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Fri, 12 October 2018
Marketing Strategies Revealed in this Episode: - What is A/B testing
- Analyzing and optimizing based on results
- Optimizing mobile conversions
- How to improve conversion rates
Direct download: ChrisDayley-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 1:14pm EDT
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Tue, 9 October 2018
Marketing Strategies Revealed in this Episode: - How to approach
- Strategies for engaging influencers
- Affordable PR tips
- Tools for PR and influencer engagement
Direct download: JenBerson-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 8:36pm EDT
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Fri, 28 September 2018
Marketing Strategies Revealed in this Episode: - How to determine the LTV of your customers
- Forming long term relationships with customers
- Adding subscription services
- Coming up with complimentary products and services
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Fri, 21 September 2018
Marketing Strategies Revealed in this Episode: - Inventory management across all platforms
- Maximizing profit by negotiating net 30 and net 60 terms
- Paying suppliers with credit cards
- Creative ways to get suppliers to trust you
Direct download: Nemo-Chu-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 3:50pm EDT
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Mon, 17 September 2018
Marketing Strategies Revealed in this Episode: - How to create a sales funnel
- Improving Amazon search results
- The threat of amazon manufactured products
- Multi-channel ecommerce
Direct download: BernieThompson-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 4:28pm EDT
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Fri, 7 September 2018
Marketing Strategies Revealed in this Episode: - Increasing customer life through adding value
- Customer retention tools
- Determining customer lifetime value
- The best customer retention strategy
Direct download: DaveBayless-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 2:15pm EDT
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Fri, 31 August 2018
Marketing Strategies Revealed in this Episode: - Scaling for an international audience
- How to internationalize your website
- Common mistakes when going international
- Adjusting messaging based on your targeted demographics
Direct download: AndyBedell-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 3:59pm EDT
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Fri, 24 August 2018
Marketing Strategies Revealed in this Episode: - General rules of thumbs when creating descriptions
- Giving value to the shopper
- Finding unique content for hundreds of products
- When to engage a copywriter
Direct download: KaronThackston-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 3:36pm EDT
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Fri, 17 August 2018
Marketing Strategies Revealed in this Episode: - Creating a link building flow
- Defining your teams goals
- Performing a website audit
- 301 redirects on low performing pages
Direct download: LiamMartin-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 7:32pm EDT
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Sat, 11 August 2018
Marketing Strategies Revealed in this Episode: - Mobile apps for certain businesses
- Monetization in mobile apps
- The promotion of a mobile app
- Creating an effective strategy
Direct download: Ali-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 10:58am EDT
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Mon, 6 August 2018
Marketing Strategies Revealed in this Episode: - How to add the Amazon sales channel
- Considering other retail sales channels
- Tools to manage multi-channel fulfillment and inventory
- Setting up the multi-channel eCommerce infrastructure
Direct download: ChadRubin-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 1:20pm EDT
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Fri, 27 July 2018
Marketing Strategies Revealed in this Episode: - Creating a responsive site
- Updating graphics and fonts
- Analyzing on different devices
- Optimizing layout and design
Direct download: Arlen-RobinsonMobileFriendliness-Final.mp3
Category: general
-- posted at: 7:50pm EDT
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Sat, 21 July 2018
Marketing Strategies Revealed in this Episode: - Getting started on Amazon
- Optimizing product details, descriptions and images
- The win-win with Amazon
- Products that are ripe for Amazon
Direct download: JeffCohen-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 7:39am EDT
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Sat, 14 July 2018
Marketing Strategies Revealed in this Episode: - Optimizing common emails like order receipt and password reset
- Adding branding marketing and content to transactional emails
- Optimizing post purchase emails
- Post shopping discount thank you emails
Direct download: VincentPanepinto-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 3:27pm EDT
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Sat, 7 July 2018
Marketing Strategies Revealed in this Episode: - Top marketing plugins
- Setup and integration of plugins
- The top ecommerce platforms that work well with plugins
- Security issues with plugins
Direct download: EmilieMurphy-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 12:28pm EDT
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Fri, 29 June 2018
Marketing Strategies Revealed in this Episode: - Personalizing your about us page
- Become transparent to customers
- Highlight successful customers and tell their story
- Putting a face on your brand
Direct download: MichaelJamin-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 5:55pm EDT
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Fri, 22 June 2018
Marketing Strategies Revealed in this Episode: - Streamlining checkout process
- Improving page load speed
- Adding clear call to actions
- Improving customer service by adding live chat
Direct download: RyanKulp-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 8:21pm EDT
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Fri, 8 June 2018
Marketing Strategies Revealed in this Episode: - Strategies for picking unique domains
- Using domains for promotional campaigns
- Large brands using innovative domains
- The benefits in using unique domains
Direct download: ShreejaJamdar-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 5:30pm EDT
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Fri, 1 June 2018
Marketing Strategies Revealed in this Episode: - How B2B businesses attract new customers
- Shopping cart solutions for B2B businesses
- Which large companies can smaller companies use as a model
- The B2B checkout process
Direct download: ChloeThomas-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 8:45pm EDT
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Fri, 25 May 2018
Marketing Strategies Revealed in this Episode: - Conversion rate optimization improvements
- Mobile conversion optimization
- Design mistakes
- How to endure in ecommerce
Direct download: KurtElster-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 3:16pm EDT
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Fri, 18 May 2018
Marketing Strategies Revealed in this Episode: - The best topics for eCommerce webinars
- Using private webinars as focus groups
- The benefits of webinars
- Using custom graphics and pop-ups like hello bars to promote on-site
Direct download: OmarZenhome-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 7:27pm EDT
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Fri, 11 May 2018
Marketing Strategies Revealed in this Episode: - Facilitating two way communications without being too aggressive
- The best platforms that lend well to organically growing a connected community
- The next gen messaging platforms
- The future of community building and messaging
Direct download: LauraYecies-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 1:06pm EDT
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Fri, 4 May 2018
Marketing Strategies Revealed in this Episode: - The tasks that virtual assistants can do
- Finding the right virtual assistant
- The challenges with hiring a virtual assistant
- The future of hiring virtual assistants
Direct download: John-Jonas-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 1:20pm EDT
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Fri, 27 April 2018
Marketing Strategies Revealed in this Episode: - How an Ecommerce Business Gets Started with Facebook Ads
- The Best Creatives to Use for Your Facebook Ads
- What Is the Best Audience to Target
- How to Maximize Your ROI
Direct download: Steve_Chou-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 4:18pm EDT
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Mon, 23 April 2018
Marketing Strategies Revealed in this Episode: - Getting specific customer feedback from specific pages of your site
- Conversion rate optimization
- Customizing Offer Messaging
- Using Machine learning to customize ads
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Fri, 13 April 2018
Marketing Strategies Revealed in this Episode: - The use of quizzes in digital advertising
- What specific apps to use for online quizzes
- How to implement quizzes through social media
- How to come up with engaging questions
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Fri, 23 March 2018
Marketing Strategies Revealed in this Episode: - The use of artificial intelligence in digital advertising
- How machine learning and data-intelligence can help increase advertising campaign ROIs
- Predicting conversions
- The use of "Smart" ads ( personalized creative and messaging)
Direct download: Yang_Han-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 3:56pm EDT
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Fri, 16 March 2018
Marketing Strategies Revealed in this Episode: - How to leverate influencer Marketing on Youtube
- How to leverate influencer Marketing on Instagram
- Strategies for reaching out to Influencers
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Mon, 5 March 2018
Marketing Strategies Revealed in this Episode: - How to get started with data analytics
- What key data metrics a business should focus on
- Get direct feedback by talking to customers
Direct download: Ravi_Parikh-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 3:32pm EDT
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Mon, 5 February 2018
Marketing Strategies Revealed in this Episode: - How to implement on-demand services to your customers
- Making your customers life more convenient
- How to add value vs. convenience
Direct download: Scot_Wingo-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 12:31pm EDT
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Tue, 16 January 2018
Marketing Strategies Revealed in this Episode: - How to get started upselling
- What we can learn about upselling from the eCommerce leaders
- The Do’s and Don’ts of upselling
Direct download: Chris_Mason-MP3_for_Audio_Podcasting.mp3
Category: general
-- posted at: 12:09pm EDT
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